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Digital tools such as emails take you a couple of paragraphs and a click to deliver messages to your customers and business partners. But with heavy competition in the market, letters sent via email seem to be too familiar. For that reason, you need something nice to grab their attention.
That’s when letterheads enter the scene! However, if you have no experience in graphic design and are not sure where to start designing a letterhead, you’re in luck because we got you covered! We have ready-made letterhead examples that professional designers create.
Also, if you want to be one step ahead of your competitors, we will share some valuable tips for a stunning letterhead. But first, understand why letterheads are essential for your branding.
What Is a Letterhead?
By definition, a letterhead is the heading of a letter paper or stationary. Usually situated on top of the document, letterheads contain the name, address, and logo of a brand or organization. Sometimes, letterheads consist of a background pattern to make them more appealing.
Letterheads have been around for a long time now as business players have used them to communicate in the commerce world. They are utilized for notices to the public, invoices, job letters, cover letters, and more. More so, letterheads also strengthen a document’s credibility. And now, in our digitally saturated age, a business website with a good business letterhead attracts more customers and small business partners online.
Tips for Stunning Letterheads
As mentioned above, the United States now has over 3.5 million active entrepreneurs, and your business is just one of them. Your target customers and business partners will opt for the memorable business, and letterhead is one of the crucial graphic representations of your company.
Therefore, give your hundred percent effort and attention to your business letterheads. Here’s a roundup on how you create a letterhead effectively.
1. Opt for a simple design
Go back to the basics first: use simple shapes and design to give it a wow factor. It would help if you keep in mind that the focus of a letter should be the text content; shapes and design shouldn’t be distracting. But that doesn’t mean you can’t be creative with your business letterhead designs! Instead, think about something that is smart yet subtle and aim for a minimal design. To give you a good example, try adding basic geometric shapes and stick to one or two accent colors.
2. Highlight important information
When writing information — your company name, address, contact number, etc. — you must select what to retain and what to throw out of the window. Allow vital information to be in bold, visible, and noticeable, while for less critical information, you can make these in smaller sizes or a less interrupting area.
3. Apply and represent your brand
If you already have a strong brand design, make sure that the choice of color scheme, fonts, and imagery matches your logo. Personality and professionalism are strengthened in your letterheads once the elements complement each other. One way to represent the company’s branding in your papers is through consistency in the theme, color, and fonts.
4. Include watermarks
One of the oldest stationary tricks in the books is adding watermarks. For a subtle way to draw attention to your brand and utilize space, you can include a watermark on your pages. But don’t overdo the color of your watermark. If it is too dark, they can hide the text. And if it is too pale, your watermark can fall short on impact. We recommend that you set the opacity at 5 to 10 percent.
5. Be keen on quality and add special effects
If you’re planning to print your letterheads, consider the quality of the paper. Trust me, they can add to the difference in the impression they make. Do you want to emphasize that your brand is one of a kind? Then look for something thick!
Another way to be one step further on the design is to add special effects to your product. A good option is to use a specialist printer for letterpress effects, UV coatings, foil blocking, die-cutting. Now that is going to make your printed letter more stunning!
6. Use Venngage as your design tool
If you want your letterhead to stand out, Venngage has predesigned free letterhead templates and designs that you can use. The nice thing about this software is that navigating through the templates and controls is easy and saves your time management! Plus, if you need to produce something a little more on the corporate side, Venngage offers professional templates that you can include in your business letterheads.
There’s more to these templates and valuable tips on creating a business letterhead if you thoughtfully craft your design. Once you’ve achieved these points, this can be an effective technology tool to make a good impression on the people you’re communicating with. Whether it’s for personal use or an invite for a telephonic interview a carefully designed letterhead makes you drive forward to success!